By Beatriz

What are Web3 Loyalty Programs? Benefits and User Case

Alex is a frequent Starbucks customer in the United States. He accumulates reward points with every purchase. However, when Alex travels to China, his U.S. rewards are not valid.  This regional limitation of traditional loyalty programs is a common issue. Web3 Loyalty Programs offer a simpler and more universal

By Beatriz

NFTs in Sports: The Future of Fan Engagement

The beauty of sports a lot of times comes from the thrill of witnessing your favorite team clinch the championship, the stadium erupting in joy around you.  Now, imagine owning a digital artifact of that exact moment, not just in memory or a fleeting video clip, but as a unique,

Layer 1 vs Layer 2 | Definition and Benefits

In the ever-evolving world of blockchain technology, understanding the distinctions between Layer 1 (L1) and Layer 2 (L2) blockchains is crucial for developers, investors, and enthusiasts alike. These layers are foundational to how blockchains operate, scale, and interact with applications and users. This article demystifies the concepts of L1 and

By Beatriz

Custodial vs Non-Custodial Wallets: Key Differences

You must have often heard the phrase "Not your keys, not your coins". What are these keys? And why should you care?  Essentially, these keys refer to private keys, which are paired with your blockchain addresses on the blockchain - where you keep these keys (usually a crypto