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Jan 26, 2009

Destination branding 2.0

by Nicolaas Pereboom — last modified Jan 27, 2009 06:56 PM

Presentation about destination branding and the impact of web 2.0 and social media by Nicolaas on first Pecha-Kucha Night in Maastricht (20/01/09). read more...

Dec 22, 2008

Web conversations dictate destination branding

by Nicolaas Pereboom — last modified Jan 07, 2009 03:55 PM

Destination brand strategy should be geared towards engaging in conversation and controlling how the destination is presented and changing the message about the destination to one never heard before. read more...

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