Jan 26, 2009
Destination branding 2.0
Presentation about destination branding and the impact of web 2.0 and social media by Nicolaas on first Pecha-Kucha Night in Maastricht (20/01/09).
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Dec 22, 2008
Web conversations dictate destination branding
Destination brand strategy should be geared towards engaging in conversation and controlling how the destination is presented and changing the message about the destination to one never heard before.
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